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	<title>The Force 5 Connection &#187; Facebook</title>
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		<title>Because Heroes Go On Missions</title>
		<link>http://force5blog.com/marketing/because-heroes-go-on-missions/</link>
		<comments>http://force5blog.com/marketing/because-heroes-go-on-missions/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 13:06:42 +0000</pubDate>
		<dc:creator>Jason Stratton</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Free]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Social Networking]]></category>
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		<guid isPermaLink="false">http://force5blog.com/?p=1474</guid>
		<description><![CDATA[Force 5, brand development and marketing communications firm in South Bend, IN, will be hosting a FREE "Training Missions" for area 501c3 Non-Profits.  Our December 6, training mission is "Flying Your Cape within Social Media!"  This training mission will cover the best practices of social media as it relates to telling your story.  If you currently do not utilize social media, you will walk away with a guide on getting started. ]]></description>
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		<title>Friend us on Facebook!</title>
		<link>http://force5blog.com/marketing/friend-us-on-facebook/</link>
		<comments>http://force5blog.com/marketing/friend-us-on-facebook/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 16:48:03 +0000</pubDate>
		<dc:creator>David Morgan</dc:creator>
				<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[wealthy consumers]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=1271</guid>
		<description><![CDATA[Any marketer targeting affluent consumers needs to know not only where to reach that audience, but what appeals to them.  Affluents need to see a consistent message that makes following a brand meaningful for self-expression, just like when buying a brand in real life.  
But I don’t think this idea just applies to the affluent—It’s the Brand ambassador we all want to be our friend.  The person who “likes” us because of our brand-our quality, our customer service, our distinction in the marketplace.

]]></description>
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		<title>Why Facebook launched the Send button</title>
		<link>http://force5blog.com/technology/why-facebook-launched-the-send-button/</link>
		<comments>http://force5blog.com/technology/why-facebook-launched-the-send-button/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 15:26:45 +0000</pubDate>
		<dc:creator>Nevin McElwrath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[targeted ads]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=1064</guid>
		<description><![CDATA[Facebook on Monday launched a new way to share content online - the Send button. While the functionality is nothing new, how you share content with friends may change with this new process of sharing. Facebook's goal is to be that "pipe" in which you share more and more information, ultimately learning much more about you so it can deliver specific and targeted advertising down the road.]]></description>
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		<title>Scarcity, Value, and Counterfeit Facebook Likes</title>
		<link>http://force5blog.com/uncategorized/scarcity-value-and-counterfeit-facebook-likes/</link>
		<comments>http://force5blog.com/uncategorized/scarcity-value-and-counterfeit-facebook-likes/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 20:45:24 +0000</pubDate>
		<dc:creator>Butch Whitmire</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Coke]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Force 5]]></category>
		<category><![CDATA[Pepsi]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=1028</guid>
		<description><![CDATA[It appears that advertisers in an effort to gain coveted Facebook Page "Likes are offering consumers premiums (or access to content) if they will visit their page and give them their valuable  "Thumb Up."   Sounds like a good marketing strategy ... or does it? 
]]></description>
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		<title>Facebook vs. your Brand Site</title>
		<link>http://force5blog.com/business/facebook-vs-your-brand-site/</link>
		<comments>http://force5blog.com/business/facebook-vs-your-brand-site/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 15:04:14 +0000</pubDate>
		<dc:creator>David Morgan</dc:creator>
				<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=379</guid>
		<description><![CDATA[400 million…500 million…..and still growing.  Whether you “like” it (pun intended) or not—Facebook is dominant in helping companies build relationships with their clients. Is there still a place for the web?]]></description>
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		<title>Do&#8217;s And Don&#8217;ts Of Running Facebook Business Pages</title>
		<link>http://force5blog.com/business/dos-and-donts-of-running-facebook-business-pages/</link>
		<comments>http://force5blog.com/business/dos-and-donts-of-running-facebook-business-pages/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 21:27:26 +0000</pubDate>
		<dc:creator>Nevin McElwrath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=213</guid>
		<description><![CDATA[More and more businesses are moving to Facebook as a platform to reach new customers and communicate with existing customers. It is becoming increasingly important to set yourself from the pack in the world of Facebook business pages. Make sure you are getting the most out of your Facebook business page by following Force 5's Do's and Don'ts of running a Facebook page for your business ...]]></description>
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		<title>Tips for Creating your Company’s Facebook Presence</title>
		<link>http://force5blog.com/technology/tips-for-creating-your-company%e2%80%99s-facebook-presence/</link>
		<comments>http://force5blog.com/technology/tips-for-creating-your-company%e2%80%99s-facebook-presence/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 15:53:22 +0000</pubDate>
		<dc:creator>Force 5</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Business Pages]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://force5blog.com/?p=112</guid>
		<description><![CDATA[Facebook isn’t just for keeping up with old friends and family, sharing photos, and finding lost classmates. With over 125 million users worldwide your business can benefit greatly from this social networking giant. Mari Smith, Facebook for business guru, and author of 10 Reasons to Use Facebook for Business, has stated that millions more will [...]]]></description>
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